INTRODUCTION
This Cookie Policy explains how Cavoo ("we", "us", or "our") uses cookies and similar tracking technologies on our website www.cavoo.com.au ("Website").
By using our Website, you consent to the use of cookies as described in this policy.
WHAT ARE COOKIES?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They help the website remember information about your visit, such as your preferences and actions.
Similar technologies include:
• Web beacons (also called pixel tags or clear GIFs)
• Local storage (such as HTML5 local storage)
• Scripts and tracking URLs
TYPES OF COOKIES WE USE
3.1 Essential Cookies
These cookies are necessary for the Website to function properly. They enable basic features like page navigation, secure areas access, and shopping cart functionality. The Website cannot function properly without these cookies.
Examples: Session cookies, security cookies, load balancing cookies
Legal basis: These cookies are strictly necessary and do not require consent.
3.2 Performance and Analytics Cookies
These cookies collect information about how visitors use our Website, such as which pages are visited most often and if users receive error messages. This helps us improve how our Website works.
Examples: Google Analytics, Hotjar, website performance monitoring
Data collected: Page views, time on site, bounce rate, traffic sources, device information
3.3 Functionality Cookies
These cookies allow the Website to remember choices you make (such as your username, language, or region) and provide enhanced, personalized features.
Examples: Language preferences, accessibility settings, remembered login details
3.4 Targeting and Advertising Cookies
These cookies track your browsing habits to deliver advertisements that are relevant to you and your interests. They also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.
Examples: Google Ads, Facebook Pixel, remarketing tags
Data collected: Browsing history, pages visited, products viewed, ad interactions
3.5 Social Media Cookies
These cookies enable you to share content from our Website on social media platforms and may also be used for advertising purposes.
Examples: Facebook, Instagram, Twitter/X sharing buttons and plugins
FIRST-PARTY AND THIRD-PARTY COOKIES
First-party cookies are set by us directly on our Website.
Third-party cookies are set by external services we use, such as Google Analytics, payment processors, or advertising networks.
SPECIFIC COOKIES WE USE
Below is a list of the main cookies used on our Website:
Essential Cookies:
• Session ID: Maintains your session while browsing (Session cookie)
• CSRF Token: Security cookie to prevent cross-site attacks (Session cookie)
• Cart ID: Remembers items in your shopping cart (7 days)
Analytics Cookies:
• Google Analytics (_ga, _gid): Website usage analytics (2 years / 24 hours)
• Google Analytics (_gat): Used to throttle request rate (1 minute)
Advertising Cookies:
• Google Ads (IDE, test_cookie): Track ad campaign effectiveness (13 months / 15 minutes)
• Facebook Pixel (_fbp): Track Facebook ad conversions (3 months)
• Meta Pixel (_fbc): Track Meta ad campaigns (2 years)
HOW TO MANAGE COOKIES
6.1 Cookie Consent Banner
When you first visit our Website, you will see a cookie consent banner. You can choose to:
• Accept all cookies
• Accept only essential cookies
• Customize your cookie preferences
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in our website footer.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can usually find these settings in the "Options" or "Preferences" menu of your browser.
Common browsers:
• Google Chrome: Settings > Privacy and security > Cookies and other site data
• Safari: Preferences > Privacy > Cookies and website data
• Firefox: Settings > Privacy & Security > Cookies and Site Data
• Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data
Note: Blocking or deleting cookies may affect your ability to use certain features of our Website.
6.3 Opt-Out of Targeted Advertising
To opt out of interest-based advertising, you can:
• Google Ads: Visit www.google.com/settings/ads
• Facebook: Visit www.facebook.com/settings?tab=ads
• Digital Advertising Alliance: Visit www.youronlinechoices.com.au
DO NOT TRACK SIGNALS
Some browsers have a "Do Not Track" feature that signals websites you visit that you do not want to have your online activity tracked. Our Website does not currently respond to Do Not Track signals.
MOBILE DEVICES
If you access our Website through a mobile device, you can control tracking technologies through your device settings:
• iOS: Settings > Privacy > Advertising > Limit Ad Tracking
• Android: Settings > Google > Ads > Opt out of Ads Personalization
UPDATES TO THIS COOKIE POLICY
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons. Changes will be posted on this page with an updated "Last Updated" date.
RELATED POLICIES
For information about how we handle your personal data, please see our Privacy Policy.
For our Website terms of use, please see our Terms and Conditions.